ยป Artist Interview: Erik Ludloff

This week the interview is with a fellow Erik, Erik Ludloff. Erik’s a freelance designer and digital artist based out of California, USA. He’s got a strong portfolio and he’s a really good guy as well!
Tell us a little bit about yourself?
My name is Erik and I’ve been a freelance designer and digital artist for about 18 years. Music has always been a big artistic influence for me. I started off as a wanna-be graffiti artist, but had a much better feel for pencil and paper than a spray can. I didn’t make the transition to wall art very well. I have always been a computer geek so I bought a scanner and CorelDRAW for my computer. I’d scan in my sketches and print out multiple copies, then hand color them with my Prismacolors.
In college I studied page layout and typography and began designing flyers for my friends’ bands to promote their upcoming shows. Eventually I started charging them to design cassette sleeves, album covers, and other band merchandise including logos, t-shirts, etc. After about a year, word spread around the local music scene and my foot was firmly in the design door. I saved up my design money and bought Photoshop. (Not because I didn’t like Corel, but just because all the print shops I worked with at the time told me I needed to switch.) It was a love/hate relationship at first, but now Photoshop and I are good friends.
Playing in Photoshop is one of my favorite ways to spend my free time. I really enjoy photo collages, combining multiple images into a single piece of art. I’m not much of a photographer so I mainly use stock photos to play with. Occasionally I’ll incorporate one of my own photos and that’s always a big kick for me. I find myself taking photos of things just so I can use part of it in a collage later. Photoshop is such a powerful tool that I’m truly limited only by my imagination.
Do you have any formal training/what is your background in art?
My training has been mostly informal. I took a few college courses on advertising and design. It was great to get a solid foundation of the basics: color theory, typography, page layout, etc. I also read a lot of books, so I consider myself book-taught rather than self-taught. I’ve looked at tons of Photoshop tutorials online. It’s amazing the wealth of information available out there. NAPP has probably been the greatest learning tool for me recently.




